◆ K-Beauty Trends 2025 – What’s New and What’s Next

 


Introduction

K-Beauty continues to influence the global skincare market with innovative ingredients and technology. Here are the key trends shaping 2025.

1. Skin Barrier Repair

Products featuring ceramides, peptides, and microbiome-friendly formulas are gaining attention for their gentle yet powerful effects.

2. Transparent Ingredients

Consumers are prioritizing clean labels, hypoallergenic formulas, and detailed ingredient disclosure.

3. Sustainable Packaging

Brands are shifting toward eco-friendly materials and refill systems.

Conclusion

K-Beauty remains a leader in innovation and consumer trust, and these trends show its continued global growth.

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